The New Email “Epidemic”: Google and Yahoo Change the Rules for Email Delivery
In the ever-evolving world of digital marketing, email remains a cornerstone, a direct line from your business to your customers. But just as you wouldn’t send or open a letter dressed in an unmarked, unsealed envelope, email’s trustworthiness is its ...
Wednesday Reflections: Instagram 101
Wednesday reflections… I came across a post this morning as I was sipping my daily cup of java while scrolling through my Facebook Newsfeed titled: “The Top Instagrammed Design Destinations In The U.S.“ I immediately clicked on the link, and it ...
Marketing Messages that Matter
Let’s talk about messaging and how to create messages and content your reader will read, register, and remember! How often have you read something and immediately forgotten what you just read? Or, heard an ...
3 Quick Tips For Business Owners In 2017
Have you committed to any New Year’s business resolutions for 2017? Here are three suggestions that may help your sales team and staff be more productive in the upcoming year and enable you to understand better whether they’re doing the ...
The Top 5 Tuesday Tips Of 2016
With 2016 just about history and a new, exciting, optimistic 2017 being predicted for homebuilders and small business owners around the country, we thought this week would be the perfect time to look back at The Top 5 Tuesday Tips ...
Your Marketing Questions Answered—What You Must Include In Your Website
Power Marketing’s Web Designer, Sean Maher, answers a question from one of our Tuesday Tips readers.
5 Proven Ways to Grow Your Email List
Republished from Infusionsoft.com, December 6th, 2016. Written by Jake Johnson. Most small businesses live and die by their email lists. So, naturally, growing that list is a priority. Unfortunately, that’s easier said than done. Many business owners put the basic ...
What Good Is Building A Website If No One Can Find It?
At one point or another, you’ve heard the term Search Engine Optimization, but do you understand what this phrase means? Generally speaking, SEO is a complicated, detailed, ever-changing process designed to ensure your website appears higher in search results for ...
Maximize Your Facebook Business Page (Part Five: Share, Like & Comment)
It would be best if you dedicated time to browsing the Facebook pages of your identified demographics. Friend them. Follow them. Like and share their posts. This is the social media equivalent of walking around the room at a party, ...
Maximize Your Facebook Business Page (Part Four: Post Frequency & Scheduling)
As with any content, it’s essential to post valuable information to your target audience. It’s a fine line between posting too frequently, not enough, and just the proper amount.
Maximize Your Facebook Business Page (Part Three: What And What Not To Post)
Your business page aims to engage, inform, interact, and attract homebuyers. Let’s discuss what you should and shouldn’t place on your timeline.